The Car Rental Market: Study and Key Figures

 We are currently witnessing a technical and ecological upheaval in the market, which leads to the growth in sales of cars, sharp increase in shared uses and particular rental. This activity sector is particularly well represented in franchising and offers many career opportunities for entrepreneurs wishing to set up on their own by being trained and supported.

To rent a car in Islamabad contact Carlay Car Rental. This is well-known Car Rental Company in Pakistan.

How To Become A Car Rental Company

There is no typical school to become a car rental professional. It is a profession open to all, provided that one likes the car, that one is a good manager, and especially that one has qualities of a trader. This means placing the client at the center of his concerns by offering high-end services and assistance available at all times.

Even if there is no specific diploma to pass to become a car rental company, you can opt for a franchise, which allows you to go through a complete training cycle, where you learn the basics of the trade and its specificities.

This is all the more important since, at the beginning of the 21st century, carsharing has made it possible to develop new features that traditional rental now uses: cars accessible via smartphones, integrated GPS, pick-up and return of the vehicle without going through the agency… as we can see, innovations are numerous… but also costly. This is why the costs will be more easily borne by a franchise network that can rely on the mass effect than an independent trader, who must ensure that his budget lines are secured.

The Different Rental Formulas

The term car rental covers various offers, whether short-term, long-term, buy-sell, or even rental between individuals. We will review below the services offered by rental companies, which have evolved over recent years.

Short Term Rental

Short-term rental is undoubtedly the most common formula around the world. It consists of renting a vehicle for a short period to be motorized in a given place. The market is aimed at individuals on vacation or weekend ... or looking for a utility for a move. But professionals may also need a vehicle for a short period, for example, when traveling by plane to the province or abroad: rental companies all offer agencies at the airport or at the station to extend their journey from the as calm as possible.

Long Term Rental

In full swing, the long duration is presented as THE solution allowing consumers to do without a car, at least as an owner. Still fairly marginal in the 1980s, this service type has continued to conquer market share since, growing by 10% per year. At the end of 2020, there were nearly a million and a half dedicated long-term vehicles in circulation. And if we add the company fleets, we even arrive at two million LLD cars and utility vehicles.

Electricity represents around 3% of the fleet, but its growth is exponential. In particular, Ucar offers 100% Long Term offers, including not only rental but also insurance and above all maintenance, which represents a great advantage over the purchase of a vehicle, in terms of peace of mind. 'mind.

Rental Between Individuals

The rise of the Internet, geo-location, and dedicated apps on smartphones have allowed new ways of getting around to emerge. While large cities are today invaded by self-service bicycles and scooters or carsharing cars, we also note the arrival of innovative players such as Drivy, which allows everyone to get started in the business of car rental. The system is very simple: by opening the app, you can locate the vehicles available in its perimeter on a map. Then you enter your profile (including your driver's license and identity document) before accessing the car, the doors of which can be unlocked using your smartphone. Then the road is yours, with 200 kilometers per day included, as well as an additional driver. At the end of the course, the machine is returned near its place of borrowing, and the amount is debited from its account, possibly increased by gasoline costs or a kilometer surplus. And in the end, we realize great savings compared to a traditional rental, except that we drive with a private car, with what this generates in terms of obsolescence and maintenance. But the franchisor carefully selects the models to make the experience positive.

The Case Of LOA - Rental With Option To Purchase

The LOA is another way of acquiring a vehicle, and we suggest that you study the mechanism here, even if the subject takes us away from the franchise.

The Rental with Purchase Option (or LOA) allows you to become your car owner once your rental contract has expired.

This means that the car's residual value passes from the manufacturer to the bank, from which the individual will have taken out his loan. It can also work by signing a contract with a car rental franchise, in the case of an LLD (Long Term Rental, see above).

In fact, throughout the rental period, the car user pays rent each month, and at the end of the contract, he is free to return the property or become the owner by paying the sums again—due (usually 10% of the total).

From the start, all the parameters are taken into account, particularly about maintenance and changing wear parts (oil change, overhaul, tires, etc.). Monthly mileage is established when the contract is signed, and in the event of an overrun, the amount remaining to be paid is reassessed.

The advantages of this system are multiple: first of all, there is no large sum to invest at the start. Also, the customer can completely waive the final purchase, and in this case, he will recover his deposit.

It is valued that a third of cars driving use either the LOA or the LLD, and the figures are increasing every year in this area.

The Different Types of Vehicles to Rent

Going to a car rental company is a bit like going to Ali Baba's cave: the choice of vehicles available is overwhelming. Here are some examples.

Classic Car (Urban, Sedan)

The most common cause is the rental of a sedan or city car. All of the brands available on the market can be found in franchised rental companies, except low-end and high-end. Because rental companies operate fleets of vehicles that need to be made profitable, the cars must appeal to the greatest number, whether we are talking about model, equipment, color, or size.


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